Blog

Jan
21

I Paid my first Affiliate Fee :-) – You can also make money online

So I paid my very first affiliate fee last week to someone I did not know who had referred a student to us and she paid in full. I’m sure she was shocked!  Nothing beats getting a call from a stranger thanking you for referring someone much less getting a credit alert, especially one you […]

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Jan
19

How to Use Storytelling to Sell Your Brand

⁣One of the most effective business growth strategy you can use to grow your fashion brand has been around since the beginning of time. Storytelling. I particularly love telling stories, not because it’s a strategy (I never thought of it as one) but because it’s just who I am. I tell it the way it […]

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Jan
18

Research your Competitors – Fashion Business Growth Tip

⁣When you’re in business, chances are there are a ton of other businesses out there offering a similar product or service as you. Establishing an edge over these competitors is very important and you can do that by learning more about them.⠀ Researching your competitors is an essential tactic for finding out what your competitors […]

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Jan
17

Fashion Business Opportunity: Fabric Shopping

Do you enjoy shopping? Are you knowledgeable and passionate about fabrics? If yes, then the fabric shopping might just be the perfect for for you. ⠀ You might probably ask yourself if there is a market for it in Nigeria. Yes there is. We had a client in Canada who placed an order with us […]

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Jan
16

Form Strategic Partnerships

Partnerships with the right business can truly make a world of difference for your fashion brand. It could allow you to reach a wide swath of customers quickly. ⠀ Identify other businesses who complement yours, contact them and propose opportunities for working together. For example, if you have a clothing line, you can partner with […]

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Jan
15

The role of a fashion designer in production

This message reiterates what we face @garmentproductionhouse from enquirers in general. I think the question remains: ‘Who exactly is a fashion designer & what are their responsibilities?’ A fashion designer has the vision for their business and their designs. The factory also has its target market. Where the target market is a B2B market, i.e. […]

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Jan
14

3 word of mouth marketing strategies to grow your fashion business

Word of mouth marketing entails not just getting customers to talk about your brand, but also turning them into brand evangelists.⠀⠀ ⠀⠀ On top of that, word of mouth marketing will also help your business with free advertising, grow at a much faster rate, boost your sales and increase brand loyalty.⠀⠀ If you’re interested in […]

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Jan
14

Love your business and it will love you back

Relationships take work and the one you have with your business is no exception. It can be hard especially during difficult times, to keep up the same energy and enthusiasm you once felt for your business.⠀ With the harsh economic environment in a country like ours, it can be difficult to keep up the enthusiasm. […]

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